Terms

These terms apply to appcut.ai, this marketing site, operated by AppCut. Using the product at app.appcut.ai is governed by its own Terms of Service — read them here — which you agree to when you create an account.

Submitting the form asks to be considered for early access. It does not create an account, guarantee access, or commit either of us to anything. We onboard a limited number of advertisers at a time and may decline or delay any request. There is no charge at this stage.

The example ads shown here were generated by AppCut for real, publicly listed apps, to demonstrate the formats the product produces. Those apps are not customers or partners of AppCut, and nothing here implies they endorse it. App names and marks belong to their respective owners.

Where we name advertising platforms, we mean the output is built for their formats and specifications. We are not affiliated with or endorsed by any of them.

The performance statistics on this site are drawn from published third-party industry research. They describe UGC-style and short-form video advertising broadly — none of them is a measured result for a specific AppCut ad, for any particular format we offer, or a promise about what your app or campaign will achieve. Where a figure appears next to an example ad, it describes the technique that example uses, not that clip's own performance.

The sources, in full:

• Liftoff Creative Index, corroborated by AppsFlyer — 152% impression-to-install lift.
• AppsFlyer Creative Index — 31–44% hook-rate difference.
• Motion 2026 Creative Benchmarks (578,750 creatives, $1.29B of Meta spend) — 4–8% winner rate.
• Kantar for TikTok — 88% say sound is essential; 73% would stop and look at an ad with audio.
• TikTok Marketing Science — 93% spend time on the platform with sound on.
• Meta — 32% CPA improvement from creative diversity; 16% lower CPA and 29% higher conversion rate for 9:16 video combining audio, human presence and text overlays.

This site is provided as-is, without warranties. We are not liable for any loss arising from your use of it. We may change or remove anything on it at any time, including these terms — the effective date above will change if we do.

These terms are governed by the laws of the State of Delaware, United States, without regard to conflict-of-law rules.